More Than A Pit Stop: How The Modern Travel Retail Market Can Enhance The Journey

20partners TR_Experience_blog_1024-1024x585 More Than A Pit Stop: How The Modern Travel Retail Market Can Enhance The Journey Journal  travel retail experience Customer Experience Management (CXM)

By Marco Passoni In the world of travel, the excitement of a new destination often overshadows the journey itself. However, the journey is not merely a means to an end—it is an integral part of the travel experience. For decades, travel retail has been focused on the idea of providing travellers with duty-free shopping opportunities […]