Should we embrace AI and Chat GPT? Let the future speak for itself
The possibilities of AI, and Chat GPT especially, are very exciting for travel retail. I do not think there can be any question about that. While the metaverse has created thrilling online outlets and opportunities, AI promises real-world applications which could deliver tangible benefits for our business. It can fill gaps that we otherwise struggle […]
Today’s digital youth want physical stores
By Marco Passoni As we settle into this ‘new normal’ we have created – and found – in the wake of the pandemic, one thing has become very clear: Despite the rise in importance of digital while we were all in lockdown, physical stores are here to stay in the retail world. To me, it […]
What we have learned in 2022 in luxury and travel retail
By Marco Passoni As we bid farewell to 2022, we are putting behind us a year which I believe has shaped the future of how we will do business in both the luxury and travel retail markets. The trends and changes which we have grappled with in the past 12 months will define many of […]
9 things this summer has taught us about the future of travel retail
Two years of a global pandemic have changed the retail market forever. As travel restrictions began to lift properly earlier this year, the summer has given us our first full taste of how travel retail will look for years to come. Shoppers’ desires and demands have shifted, so have how they interact with both brands […]
What the Metaverse means for travel retail
By Marco Passoni The Metaverse is already a much-discussed evolution of our online experience. But despite numerous headline-grabbing creations from global brands, the actual reality of the Metaverse (and how it will work in practice) remain an unknown. So why are we looking at what it could mean already? The truth is that whatever shape […]
Using retail space right in the age of digital & the metaverse
The metaverse is already changing the face of luxury retail. As the market reopens, it is coming for travel retail too – in some cases it is already here. This new creative, interactive, immersive platform is creating a fresh world for consumers to engage with brands and it is changing the nature of that engagement […]
Is sustainability more important than digital?
Which matters more in the retail market today: Sustainability or digital? They are the two most mentioned words in the industry right now. Every brand and company wants to prove that they can deliver digital excellence and a sustainable business. Or at least, every company wants to say that they are leading the way in […]
Power to the People: How the metaverse has changed luxury retail and what it means for TR
Is the metaverse the latest creative frontier? That was what the Creative Review asked recently. Retailers should, in my opinion, be asking the same: Is the metaverse the new retail frontier? Only those in real denial will try to say the metaverse is a ‘flash in a pan’ moment for retail. This is the next […]
